Corka
Spirit of nature
Client
Corka, Ukraine-Portugal
Category
Ecofashion
Year
2018-2019
About Corka

The cork fabric used for CORKA products is made in Portugal from bark of cork oaks and is famous for the highest quality in the world. The bark extraction process is absolutely environmentally friendly and strictly complies with environmental laws. The bark is removed from the oaks once every 9 years, since during this time it manages to be completely updated. Moreover, during the renewal of its bark, cork oak absorbs CO2 3–5 times stronger (gas, which creates a greenhouse effect harmful to the environment). In Ukraine, thanks to the hard hand-crafted work, CORKA brand creates the design of models, as well as their completely manual production.

 

The aim of the CORKA project was also to solve the eternal dilemma in choosing accessories from high-quality, aesthetically pleasing and harmless to animals and the environment. In CORKA collection you can find high-quality stylish accessories that perfectly complement any look, both free casual and strict business or elegant evening.

In the progressive world, the trend for cork products has been around for several years and is actively gaining momentum. Cork products are successfully used by famous brands such as Nike, as well as designers Alexander McQueen, Suzaan Heyns, Todd Bracher, Lena Hasibether, Klára Plásková, etc.

However, in the Ukrainian market, cork fabric remains a curiosity, therefore, by purchasing products of the CORKA brand, you not only benefit from environmental protection, but also become a rare owner of original accessories!

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The Challenge

Task: to build a eco-friendly brand with the Idea to present to the Ukrainian market the brand-new fashion product based on cork material  & to build the demand on natural accessories within Ukrainian eco-friendly one-minded customers and expand globally.

BRAND NAME: CORKA

The brand name speaks by itself - in Ukrainian, “CORKA” means “cork”. This natural material is the basis for designing unique fashion bags, tablet and laptop cases, wallets and other accessories created manually by Ukrainian craftsmen from high-quality Portuguese cork. 

BRAND POSITIONING: spirit of nature.

CORKA is the true spirit of nature. We are proud to help our clients with such a big deal - to raise eco-friendly awareness towards eco-frienly consupmtion.

Instagram https://www.instagram.com/corka.ua/

 

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